Adventures in Crowdsourcing: Business Case for Crowdsourced Data


This webinar features seven rapid-fire successes in the use of crowdsourced data to improve operations. Representatives of seven State and local transportation agencies will highlight how their agencies benefitted from using crowdsourced data for traffic incident, road weather, traffic signal, maintenance, traveler information, and project prioritization functions.

Crowdsourcing turns transportation system users into real-time sensors on system performance, providing low-cost, high-quality data on traffic operations, roadway conditions, traveler information, and more. This webinar concludes with a question, answer, and discussion to engage and inform the webinar audience.


Missouri Personalized Traveler Information Improves Responder SafetyAshley Buechter, Traffic Liaison Engineer, Missouri DOT

Colorado DOT’s new Operations Dashboard Blends ITS and Crowdsourced Data for Quicker Incident Detection – Jamie Yount, Winter Operations Program Manager, Colorado DOT.

Delaware DOT’s Crowdsources Data to Improve Road Maintenance Gene Donaldson, TMC Operations Manager, Delaware DOT.

Maine’s App Crowdsources Road Weather Conditions and its Crowdsourced Traffic Operations Dashboard Improves System Monitoring – Colby Fortier-Brown, Traffic and ITS Engineer, Maine DOT.

Dallas-Fort Worth Uses Crowdsourced Data to Improve Roadway Incident Response – Thomas J. Bamonte, Senior Program Manager, Automated Vehicles, North Central Texas Council of Governments

Lake County Crowdsourced Data Improves Traveler Information and Enables Traffic Signal-Responsive Incident Management – Ryan Legare, TMC Manager, Lake County Division of Transportation

Indiana Improves Seven Facets of Operations and Investment Decision-Making with Crowdsourced Data – Ed Cox, Engineering Director of Traffic Management. Indiana Department of Transportation.


Ralph Volpe, FHWA EDC-5 Crowdsourcing for Operations Program Co-Lead and the FHWA Office of Operations.

Vaishali Shah, Senior Program Director for Transportation Systems at AEM Corporation.

Target Audience

  • Transportation systems management and operations (TSMO) executives

  • Performance focused Operations Personnel

Learning Objectives

  • Learn the range of benefits from crowdsourcing based on seven agencies’ use of real-time and archived crowdsourced data for traffic incident, road weather, traffic signal, maintenance, traveler information, and project prioritization functions.
  • Understand the challenges agencies may face when choosing to use crowdsourced data.

Operations Area of Practice

  • System Performance Definition, Monitoring and Reporting

Organizational Capability Element

  • Economic Analysis of Reliability/Costs and Benefits

Event Type

  • Webinar

Content Type

  • Presentation

Publishing Organization

  • NOCoE

Document Downloads

Project Website

View webinar recording on YouTube.

Issue Date
October 22nd, 2020
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